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Hello

I am Ernest Lerma, a writer, musician, and entrepreneur working at the intersection of storytelling, business, and biotechnology. My work spans books, music, content creation, and venture building, all rooted in real world experience and long term thinking.

I focus on building meaningful projects that combine creativity with execution, whether that is through writing, music, marketing, or environmental innovation. This site is a place to explore my work, ideas, and the systems I am building over time.

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My Story

I have always been driven by curiosity, creativity, and the need to understand how things work. Writing became my first tool for making sense of life, pain, ambition, and growth. Over time, that evolved into books and long form content focused on honesty, resilience, and building from lived experience rather than theory.

Music followed the same path. It became another way to express emotion and momentum when words were not enough. I am less interested in trends or labels and more focused on capturing real feeling, presence, and energy through sound.

Alongside creative work, I built businesses and worked in marketing, brand development, and venture creation. I am drawn to projects that require both imagination and discipline, where ideas must survive real constraints and long time horizons.

I am the founder of Waffle Forest, a biotechnology driven reforestation project focused on growing giant sequoias in unconventional environments. The work explores how biology, environmental innovation, and technology can support ecosystems through human guided systems thinking. This project reflects my broader interest in biotech, sustainability, and building solutions designed to operate beyond short term cycles.

I am not interested in polished narratives or manufactured success. I care about real work, learning through failure, and creating things that last. Whether through writing, music, or biotech focused environmental projects, my approach remains the same. Start honest. Build deliberately. Keep going.

Contact

I'm always looking for new and exciting opportunities. Let's connect.

Contact us

Ernest Lerma 

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